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Dimpleplasty

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NEW YORK (MYFOXNY) -

These days there's little money can't buy at the plastic surgeon's office. You can change your body in big ways and small -- sometimes very very small.

"People like dimples -- it's a unique group -- and there's a tremendous interest in it, and we're all surprised by the people who want to have dimples," said Dr. Amiya Prasad, a cosmetic surgeon. His phone has been ringing off the hook with people seeking his expertise in dimpleplasty, the creation of dimples.

"They think of celebrities like Jennifer Garner or Mario Lopez and they like those dimples," Dr. Prasad said. "And so people come in from all over country and sometimes outside of country to have dimples done."

Dimpleplasty is nothing new. It's been around for at least the last three decades. The procedure is popular with both men and women. But Dr. Prasad said they tend to be of a younger age; in their mid-20s and 30s.

"A lot of times people with more rounder faces will get this done so people think they lost weight because they have a little more angularity to their face," Dr. Prasad said.

That's exactly the motivation behind Lisa Williams' surgery. She has spent the last year considering it before deciding she was ready to take the plunge.

"I just want something to perk me up a little bit, make me a little bit cuter, have a little more of a rememberable smile," she said recently.

First, Dr. Prasad found where her natural dimples would sit. He measured from the corner of the eye down.

"There's kind of a sweet spot where the skin will naturally give us permission to fold in a little bit and look natural," Dr. Prasad said.

Once he marked both sides of the face, Lisa got an idea of what her new smile would look like. Then it was off to the O.R. Dr. Prasad worked from inside of mouth, manipulating the particular muscle and attaching a stich to the skin from inside to prevent a scar.

The procedure hardly has any swelling or soreness. In about a half-hour's time, you have the dimples you didn't have before.

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