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Custom vanity plates: How they get denied

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PHOENIX -

"Brewr" is among the Arizona vanity license plates that have been rejected by the Arizona Department of Transportation.

Political plates along with many profane and obscene license plate requests make up the long list of prohibited license plates.

This is the list of rejected license plates. ADOT and the MVD rejected thousands over the years.

While creative, they've gone beyond boundaries. Arizonans have some dirty minds, but the state isn't laughing.

Take a look around when you're on the road or in a parking lot. Chances are you'll see a personalized Arizona license plate.

Josh Ulibarri's license plate says "dmcrts."

"We vote democrat, we work for democrats, we volunteer for democrats, we're proud of it," he says.

"I'm not a big fan of vanity license plates. I think for the most part people who have them are narcissistic and arrogant," says Josh Wagner. "Look at that one right there. 'Democrats,' a bunch of liberals on that one right there."

But last year, ADOT rejected 1,476 license plate requests. "Awwpoop" didn't make the cut. Neither did "azpimp" or "fart."

ADOT prohibits plates that contain profanities or that are obscene, and those that reference breasts, genitalia, sexual functions or substance abuse.

"Dui," "druggie" and "azweed" were requested but denied.

F-anything, especially politicians, didn't make the cut. Neither did "azbrewer" or "bs1070."

"Asusux," "uoasx", "noftchx" are on the list of prohibited plates as is "homicidal," "cant be haten" or "crapola."

Free speech does not apply to license plates.

"It just has to be considered offensive, derogatory or a problem in any other format," says ADOT spokesman Harold Sanders.

"Kiss my mini" on a Mini Cooper is ok, but kiss my, pretty much anything else, is not.

"It's challenging with our current society. There are always going to be trends, current day issues, that are going to create a lot of terminology, slang usage that not everyone is familiar with," says Sanders.

A review committee, made up of seven state employees including law enforcement officers, will review a questionable plate.

They refer to dictionaries and glossaries. They review slang, foreign language and drug terms. Some configurations are run through a database.

The plate is ultimately approved or denied by the MVD director.

Another plate banned, may be a bit of a surprise. "Fox10."

If you spot an offensive plate that could be missed you can call or email ADOT at (602) 255-0072 or www.azdot.gov/mvd/contact.asp

Full list of rejected plates [caution: list contains foul and suggestive language]


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