Christie Johnson, with The Samaritan Counseling Center, said, "We're saving lives here."
Thousands of people find hope and heal at this non-profit organization.
"The Samaritan Center offers professional counseling and integrative medicine to children, families, veterans and military families in Central Texas," Johnson added.
In 2012, the Austin community received more than 10,000 hours of counseling.
Johnson said, "A lot of the services that we offer here, primarily with the...counseling scholarships, we rely on grant funding and generous donations from the community."
The average cost of a one hour session is $120 and not everyone can afford to pay.
Johnson added, "We need people's donations to be able to give help to those who may not be able to afford it."
"People can go to AmplifyATX.org and give to one or more of over 300 non-profit organizations who will be listed on that website," said Patsy Woods Martin, the Executive Director of "I Live Here, I Give Here" and "Amplify Austin."
Plus, sponsors like University Federal Credit Union, will match donations to increase the overall amount of money raised.
"Our goal is to engage every Central Texan in philanthropy in the course of this 24 hours and we hope to raise $1 million," added Martin.
With Austinites cranking up the giving, The Samaritan Center hopes to provide counseling for 2,500 people this year.