Super Bowl commercial preview

Super Bowl commercial preview

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MYFOXNY.COM -

Millions will tune in to watch the Super Bowl this Sunday and not only for football. 

Many watch just to see the commercials that run throughout the game. 

With a price tag of more than $3 million a spot, those ads have to stand out. 

Jim Joseph, a branding expert and President of Cohn & Wolfe Public Relations, joined us on Good Day to talk about what it takes to stand out.

  • Today on Good DayToday on Good Day

  • Wednesday, May 22 2013 12:49 PM EDT2013-05-22 16:49:35 GMT
    Singer and actor Ray J hosts the new show, Bad Girls All Star Battle.
    Singer and actor Ray J hosts the new show, Bad Girls All Star Battle.
  • Wednesday, May 22 2013 11:18 AM EDT2013-05-22 15:18:13 GMT
    Oscar Romero, 32, desperately needed a bone marrow transplant. Two years later, he is healthy and grateful to the man who saved his life.
    Oscar Romero, 32, desperately needed a bone marrow transplant. Two years later, he is healthy and grateful to the man who saved his life. Romero met U.S. Army Lt. Ryan Waldorf, 23, this week for the first time. The pair and the doctor who treated Romero visited the set of Good Day NY on Wednesday to discuss the successful operation.
  • Wednesday, May 22 2013 11:08 AM EDT2013-05-22 15:08:45 GMT
    Entertainer Ceelo Green is featured on the debut single by Vicci Martinez called 'Come Along.' Martinez, a former finalist on The Voice, visited the GDNY studios in the morning and performed the new song.
    Entertainer Ceelo Green is featured on the debut single by Vicci Martinez called 'Come Along.' Martinez, a former finalist on The Voice, visited the GDNY studios in the morning and performed the new song.
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