Advertise With FOX 7 & myFOXaustin.com

TELEVISION ADVERTISING:

Do you want to grow your business? How do you reach and influence customers? Reflect on the major events that have occurred during the past 25 years. Television brought those events to you with sight, sound, color, motion and emotion. Most Americans watch television everyday because it's entertaining, informative and user-friendly!

Our Sales and Support staff will work hard for you on many levels to understand your marketing needs, create your message, identify the programs that reach your target audience and evaluate the success of your on-air campaign.

We have many different resources available including Nielsen, Scarborough and CMR data which can help you become more profitable. Our survey and data systems can help you profile a customer, define a geographic market, research your competition, develop a media schedule, effectively place your advertising and create a commercial that speaks directly to your target customer.

In an average week, KTBC FOX 7 reaches over 800,000 different people, and is your connection to tapping into the awesome spending power of Austinites. KTBC FOX 7 is dedicated to working with Austin advertisers, helping them achieve their business goals by increasing overall exposure, building traffic, and moving product from their stores.

With FOX 7, you will have access to some of the most popular programming in Austin, including: AMERICAN IDOL, THAT '70s SHOW, 24, KING OF THE HILL, SEINFELD, MAJOR LEAGUE BASEBALL, DALLAS COWBOYS FOOTBALL, and THE SIMPSONS.

No commercial? No problem! FOX 7's production unit can affordably produce a commercial that will allow you to take advantage of the power of television. FOX 7 sales representatives will consult with you to develop an advertising schedule to fit your advertising budget, and provide research specific to your company, helping you grow your business.

For more information, please contact our Sales Management Team:

Scott Moore, General Sales Manager
512-495-7785
smoore@fox7.com


ONLINE ADVERTISING
News Corp., the parent company of FOX and KTBC FOX 7, has recently invested millions of dollars in the Internet, purchasing or investing in popular websites such as Scout.com, IGN Entertainment, and MySpace.com.
Its latest venture is to set the standard for local news websites at FOX owned-and-operated television stations located in major markets across the country.

FOX 7 KTBC is known for trendsetting advancements in media.  Living to its reputation, myFOXaustin.com will be an online leader for local news, enhancing the way viewers obtain information throughout the day. 

With these advancements, myFOXaustin.com creates an ideal platform for advertisers to expand their message to the local resident in the Austin area.  MyFOXaustin.com offers a wide range of exciting new opportunities for advertisers:

• Clean lay out and easy navigation
• Video rich platform which allows for pre and post roll positions that will capture undivided attention
• Limited advertising space will limit visual competition among other advertisers
• Quality impressions for a targeted audience

FOX 7 KTBC is committed to marketing myFOXaustin.com through on-air news and promotional spots.

This combination will drive a large amount of FOX 7 KTBC viewers, who are already active Internet users, to our website.

We have created a community where local advertisers can present their brand to a group of users who are young, affluent and Web-savvy.

myFOXaustin.com offers a variety of different ad spaces for you to choose from, including:

• Leader Board (728x90)
• Medium Rectangle (300x250)
• Video Pre Roll-Up to 15 second spot ad
• Text Links
• Sponsors Logos (88x31)
• Tiles (120x90)

Our experienced online marketing staff is committed to making your online advertising campaign successful.

We offer a variety of advertising packages and sponsorships that range in price.  Please contact our sales team and let us know how we can help you.